Max Mara is Italy’s largest fashion house and is known across the world for its dedication and reputation within luxury fashion. Achille Maramotti first began designing couture clothing in 1947, inspired by a passion for tailoring inherited from his mother and great grandmother. He officially established the House of Max Mara in 1951 and the name is derived from the word "Mara" from his surname ‘Maramotti’ meanwhile "Max" referred to ‘Count Max’, a local character who was seldom sober but always stylish. Staying faithful to the brand’s namesake MaxMara remained with style at the forefront taking inspiration from sartorial traditions and luxury materials. However, what differentiated MaxMara from other Italian luxury houses was Maramotti’s pioneering eye for mass production of designer-quality clothes. He understood the cycles of fashion and the desire for trend-led clothing and each collection he produced at MaxMara was devoted to glamorously chic women of everyday life in Italy.
Max Mara glasses showcase the same contemporary Italian silhouettes with a statement detailing and superior quality that elevates these elegant eyewear designs. MaxMara eyewear is available in an array of colours available to suit every skin tone and accentuate your face shape. Mixing both modernity and tradition, Max Mara optical frames express femininity and true, timeless elegance.